ESP Landscapers, one of the leaders in the category, is a major provider of landscaping services to the leisure and property industry in Mauritius. Well-known and appreciated for the quality of their services their ambition was to develop their business in the private home category. They seized the opportunity to position themselves by attending the annual event of "Salon de la Maison". This new positioning called for a rethink of their communication strategy. The brand idea developed for this campaign focused on a truth about the people the campaign was addressed to, namely the decision-makers at home in the person of the wives of high-profile individuals. In a life where aesthetics play an important role and is a measure of success, EPS Landscapers provides a 'manicured garden' as perfect settings for high-society dinner parties.