This Direct 'interactive' piece was sent to all potential customers of Everial as part of the launch campaign. The front image picks up the image of the campaign and is 'animated' as the receiver slides the tab to vividly illustrate the concept of the campaign, 'control your archives'. The back displays basic information about the services offered by Everial and a CD with detailed corporate information. This Direct, supported by Outdoor and Print created an impact beyond the client's expectations.

Everial Ltd is a franchise of the international brand, Everial DRM, and integrates the entire chain of service around documentation to provide access, security and conservation of information regardless of its support.